Viber Purple Brand Color
| Color Name: | Viber Purple |
| Hex Color Code: | #7360F2 |
| RGB Color Code: | RGB(115, 96, 242) |
| CMYK Values: | CMYK(67%, 67%, 0%, 0) |
| Color Family (Hue): | Purple |
Viber Purple is the official brand color of Rakuten Viber®. Read more about Rakuten Viber® color and brand guidelines here.
What color is Viber Purple?
Viber Purple color belongs to the Purple color family (hue). The hexadecimal color code(color number) for Viber Purple is #7360F2, and the RGB color code is RGB(115, 96, 242).
In the RGB color model, Viber Purple has a red value of 115, a green value of 96, and a blue value of 242. The CMYK color model (also known as process color, used in color printing) comprises 52.5% cyan, 60.3% magenta, 0.0% yellow, and 5.1% key (black). The HSL color scale has a hue of 247.8° (degrees), 84.9 % saturation, and 66.3 % lightness. In the HSB/HSV color space, Viber Purple has a hue of 247.8° (degrees), 60.3 % saturation and 94.9 % brightness/value.
Viber Purple is cool or warm?
The color Viber Purple is a cool color.
What is the LRV of Viber Purple?
Viber Purple has an LRV of nearly 18. By LRV value, it is a medium dark color.
Light Reflectance Value (LRV) is a measure of how much visible light is reflected off a surface. It is a number on a scale of 0 to 100, with 0 being pure black and 100 being pure white. The higher the LRV, the more light the color reflects and the lighter it will appear.
Color Codes - Color Space Conversions
Viber Purple (Other - Brand) color codes / color number / color space conversions - HEX, RGBA, CMYK, HSL, HSV/HSB, HYZ, CMY, HWB, RYB
RGBA / RGB
RGB(115, 96, 242)
Red
115 (45.1%)
Green
96 (37.6%)
Blue
242 (94.9%)
Alpha
1 (100.0%)
CMYK
Cyan
67%
Magenta
67%
Yellow
0%
Key
0%
HSL
HSL(247.81deg, 84.9 %, 66.3 %)
Hue
247.81°
Saturation
84.88 %.
Lightness
66.27 %.
RYB
RYB(29, 12, 131)
Red
29 (11.4%)
Yellow
12 (4.7%)
Blue
131 (51.4%)
HSV/HSB
Hue
247.81°
Saturation
60.33 %.
Brightness / Value
94.90 %.
HWB
H: 247.81°
W: 37.65 %
B: 5.10 %
XYZ
X : 27.28
Y : 18.42
Z : 86.12
YXY
Y1 : 18.42
X : 0.21
Y2 : 0.14
CMY
C : 54.90%
M : 62.35%
Y : 5.10%
LRV
~ 18.4 %
Munsell Color System
9.3PB 4.8/18
CIE-Lab
L : 50
A : 45.32
B : -71.16
CIE-Lch
L : 50
C : 84.37
H : 302.49
CIE-Luv
L : 50
U : -2.38
V : -112.66
Hunter-Lab
L : 42.92
A : 38.34
B : -88.93
Similar Colors and Paints
Named colors similar to Viber Purple (Other - Brand)
Here are the colors similar to Viber Purple (Other - Brand). Delta E (ΔE) is the measure of the difference between two colors. Delta E is measured on a scale from 0 to 100, where 0 means exact match, and 100 is the highest difference.
Similar colors from Pantone, RAL, and other color matching system
Pantone PMS
Viber Purple similar/equivalent colors from Pantone PMS. Conversion of Viber Purple to Pantone PMS
Similar colors from Brand, Business, School, Organization, Sports, Flag
Paint similar to Viber Purple (Other - Brand)
Here are the best recommended paint colors similar to Viber Purple (Other - Brand). Delta E (ΔE) is the measure of the difference between two colors. Delta E is measured on a scale from 0 to 100, where 0 means exact match, and 100 is the highest difference.
Behr
Viber Purple similar/equivalent paint from Behr. Conversion of Viber Purple to Behr
PPG Paints
Viber Purple similar/equivalent paint from PPG Paints. Conversion of Viber Purple to PPG Paints
Dunn-Edwards
Viber Purple similar/equivalent paint from Dunn-Edwards. Conversion of Viber Purple to Dunn-Edwards
Valspar
Viber Purple similar/equivalent paint from Valspar. Conversion of Viber Purple to Valspar
Benjamin Moore
Viber Purple similar/equivalent paint from Benjamin Moore. Conversion of Viber Purple to Benjamin Moore
Sherwin Williams
Viber Purple similar/equivalent paint from Sherwin Williams. Conversion of Viber Purple to Sherwin Williams
Color Combinations
View more Viber Purple - #7360F2 color palettes and coordinating colors
Triadic Color Palette
The triadic color palette has three colors separated by 120° in the RGB color wheel
Tetradic Color Palette
The tetradic colour scheme composed of two sets of complementary colors in a rectangular shape on the color wheel.
Example Color Images and Mockup
Mobile app mockup example for Viber Purple - #7360F2 color
Website mockup example for Viber Purple - #7360F2 color
T-Shirt mockup example for Viber Purple - #7360F2 color
Chart visualization example with Viber Purple - #7360F2 color
Viber Purple - #7360F2 Color Images and Patterns
